Tech Energy Business Strategy Videos Awards
Tech Energy Business Strategy Videos Awards

Personalised communications look set to shake advertising out of its slumber

Marketing has lost its personal side, focusing on data harvesting and not on forming a bond. Personalised communications look set to change that

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Getting too personal? Marketeers trade in our data

More and more of our personal space is being invaded and sold online. Is it too late to turn the tide?

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Logi-no more: Logitech loses half its name in massive rebranding

The Swiss-based computer and tablets accessories company has redesigned its logo to signal a new direction for the business

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